Nonconformity has taken over culture… yet, the entire professional world uses Microsoft 365. So we showed the benefits of today’s ultimate nonconformist idea: conformity. Because even the greatest rebels conform sometimes.
Microsoft 365
Get with the program
We started by introducing this software anywhere a conformist would roam. (Hint: paved roads and designated sidewalks)
OOH
…and we took it to the underground where conformists travel to their 9-to-5s
Social
Instagram carousel posts will use famous rebels to back up our claims whilst highlighting specific apps included in M365.
:15 sec tv spots
These spots will follow ultimate rebels doing ultimately mundane things, such as sending emails with Outlook or using calendar invites. Because even the drummer of Metallica needs some cloud powered productivity every once and a while.
